A Shared Commitment to Animal and Human Welfare

Ethical Practices, Safe Environments, and World-Leading Genetics

At Geno, animal welfare is at the very core of our work. Every decision we make, whether in genetics, operations, or facilities, is guided by a simple principle: the health, safety, and wellbeing of both animals and people come first.

We constantly review our practices to ensure they align with the highest ethical standards. This includes not only how we care for our bulls but also how we safeguard the welfare of our teams. Our responsibility extends beyond genetics, it is about fostering a safe, ethical, and sustainable environment for all.

A Shared Responsibility

We recognize that animal welfare is inseparable from human welfare. The safety of our employees, who dedicate themselves daily to the care and management of our bulls, is as important as the wellbeing of the animals themselves.

This balance is what ensures ethical and sustainable operations for the future. By combining world-leading genetics with an uncompromising focus on welfare and safety, Geno continues to set a standard for responsible breeding practices, always with respect for both animals and people.

Geno continues to set a standard for responsible breeding practices, always with respect for both animals and people. Photo: Turi Nordengen