Feed$aved trait – Reduced feed costs

Feed$aved™ is a trait that has been carefully developed to help global customers select for reduced feed intake.

Photo of a Norwegian Red cow grazing on green grass
Norwegian Red 3rd lactation cow sired by 11284 Skretting, bred and owned by Timpelen Ku. Photo: Els Korsten

Our goal is to further develop the Norwegian Red breed as the most profitable and sustainable dairy breed in the world. Improving feed efficiency is one step towards both.

What is Feed$aved™?

Feed$aved™ is a trait that has been carefully developed to help global customers select for reduced feed intake. Norwegian Red's Feed$aved is a tool for selecting Norwegian Red (NR) sires with lower dry matter intake (DMI) requirements. Selection for higher production and Feed$aved will result in lower DMI without reducing milk value and in more efficient use of feed.

The Feed$aved trait reflects the feed requirement for body weight maintenance and is based on mature body weight in daughters of NR sires.

Read more about Feed$aved here